Thursday, 25 April 2013

An Easy Guide on How to Use Dreamweaver to Create a Website

For the novice, the topic on how to use Dreamweaver to create a website might sound alien or strange. Above all, it might sound too technical hence hard. There is nothing further from the truth; anybody can learn how to create a website using the program! In light of this, it is essential to have the necessary tools to do the job. This article takes you through the process in detail and many will be surprised to see how easy it can be. First though, why would you want to build a website? Apart from creating a voice online, a good site can be optimized to help you sell products translating into a better income for your business. A website is a business tool that connects you to the world and with this respect, a website is mandatory in the modern business world.

Sunday, 21 April 2013

Ten Tips why your Domain Name and Web Hosting should be with Different Providers

Ideally the domain name and web hosting should be registered on different service providers if you want to run a successful online business. For instance one can be registered with hostgator and the other godaddy. Some of the reasons for this include.

You are not locked up with one provider:
Having different service providers for the domain name and web hosting gives you the freedom to run the site the way you deem fit as you are not tied down to a single company that might want to run the show.

Tuesday, 16 April 2013

Beginners Guide to Website Design Templates

Website design templates or web design templates are templates that in most cases are used to present information on the internet. A web template can be used in the set up of most types of website. It operates just like a form letter that is used for setting websites.
This is a catch name for different types of templates that include:

Flash templates- these are templates that are designed by use of a flash.
HTML templates- they are website templates that are represented by HTML code only

Thursday, 11 April 2013

How Does Posting Fresh Content Help SEO?

Every internet user would agree that content is the main ingredient on every website that attracts more visitors. In the recent past, several techniques that include blogging have been used by a number of e-commerce websites to add more content. However, freshness is becoming increasingly important aspect that search engines, especially Google, look into when ranking websites on their search page results. For instance, after the Google penguin and panda updates, Google rolled out an official freshness update about two years ago which has tremendously increased the amount of fresh content for specific queries.

Wednesday, 10 April 2013

What is an Autoresponder and why do I need one?

What is an Autoresponder and why do I need one? This is a question that has been asked by many people in the recent past. Well an Autoresponder is a computer software which automatically sends replies to emails that you have received. It can be programmed to send them at intervals and the time of day you are most comfortable with. The replies it sends range from simple to very complex.

Follow up Autoresponders are the main type since they are mainly used for new subscribers.

Friday, 5 April 2013

Things to Do To Make Search Engine Optimization Successful

Search Engine Optimization remains one of the important pillars of online marketing. This is basically because more than 70% of the people employ online means to get information. Furthermore, a greater percentage of the people that employ online means to get information use search engines. Due to many players in the online business industry, there is need for business people to get their web content into the first pages of search engines. When they do so, chances of their sites being accessed are high. This is because online users are highly selective, impatient and always in a hurry. As a matter of fact, it is only a small percentage of people that get past the first page of search engines. Employment of SEO techniques therefore is one of the surest ways to get your site into the front pages of search engines. For this to happen though, there are some things that you need to do.

Monday, 1 April 2013

Fundamental Components of a Digital Marketing Startegy

An effective digital marketing strategy is extremely vital for those developing business ventures and even for those successfully established ones. But as the digital marketing mechanism becomes more complex, ways to become more profitable are even made harder among marketers. Nowadays, social networking media remain as the mainstream of digital channels. Valuable contents on the other hand continue to be the fuel of digital marketing. Aside from the complexity in online marketing proliferation, buyers are becoming more sophisticated than ever that they would research online before purchasing a certain product or any services.
There is no other perfect time to evaluate your digital marketing platform but on your seat right now.